A Little History
After earning an MBA, I began working in the corporate insurance industry. Many of my clients were nursing homes and assisted living communities. Based on Workman's Compensation claims, it was apparent which providers emphasized staff safety. Those with low claims usually had better training, procedures, and safety equipment.
I noticed that lower claims were also indicators of overall attention to quality of care. Caring for staff equates to caring for residents.
This type of insider information became the basis for how I pre-qualify senior living communities for referrals.
During my 14 years in the industry, I built relationships with providers at a corporate level. I saw that philosophy-of-care matters. Better budgets, lower staff turnover, and leadership competence contribute to better resident experiences.
In 2007, I left the corporate insurance industry and established Living Right Senior Referrals. Then, in 2018 I rebranded my agency to Portland Senior Housing.
In 2024, after 16 years of working solo, 1st CHOICE Advisory asked me to join their team.
1st CHOICE Advisory opened in 1993 and I’ve enjoyed working in the industry as colleagues with CHOICE. We've cross-referred, and have served together on professional boards. So, when they asked me to join forces, I said, “Yes!”
Now I can assist you better. Same mission of advising seniors about their long-term care options. Still meeting with them and helping them find the right housing and care.
But with the added support of an experienced team.
Professional Associations
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